Design Thinker | Copywriter | Brief Decoder | Solutions Fanatic | Entertainment Producer | Boutique Events Planner | Folder Maniac | Methodized | Content Strategist | Experiential Curator | Storyteller | Execution Driven | Client Servicer | Concept Scouter |
BOASTING MAVERICK ECCENTRICISM
On most days, I am an avid copywriter. Somedays, an experimental brand strategist. Religiously, during every second of every day, I am an ever-curious mind that yearns to learn, unlearn and learn all over again.
Why? To keep delivering emotions. Leave an impression, an experience, a thought or maybe even two - essentially to awaken your senses.
Since April 2020, I’ve assisted several thriving brands and have proudly partnered with multiple agencies in the U.A.E, writing high-converting marketing copy, authoring SEO-integrated websites, carefully crafting social playbooks, calendars and research-driven insights.
I am here to spark your brand with words that genuinely work!
Take A Sip Of Creativi- tea With Me.
A portfolio of demonstrated history of working in the entertainment & luxury events segment in the U.A.E, alongwith several entertainment led activations in the GCC. Highly skilled in personalized and detail oriented consultation services. Having professionally tapped into the industry of events in 2014 the following have been the greatest achievements of my career in the last few years:
2017 - 2020: An active part of the launch & following shows done by DFC IMAGINE, in collaboration with the Entertainment Director. These were live, on ground activations attended by over 22,000 people on an average.
2019: Curated & produced a unique theatrical experience involving 80 international artists at the Dubai Opera for the CURRENCY CONFERENCE.
2018: Been an essential part of curating an experience to unveil a JULPHAR product.
2017: Preceded a 5 days activation involving 108 thematic local artists at 6 locations going live all at once, for DUBAI PROPERTIES.
2016: Coined exclusive entertainment for The Phantom & S8 Media Launch events for SAMSUNG.
2014: The GCP Workshop for BOEHRINGER INGELHEIM MENA.
Designed multiple brand led activations for PEPSICO AMEA.
Executed The Hello Happiness Campaign by COCA-COLA for which over 140,000 minutes were logged, the video got over 820 million media impressions as it was picked up by international media, bloggers, after becoming the UAE’s top trending topic online, in 2014.
A few more would definitely include working with the likes of CARTIER, TURKISH AIRLINES, being a part of the launch of the world's largest ALDO store, and NESTLE.